The Problem
The digital marketing industry is often dominated by liberal ideologies that feel disconnected from the values and daily lives of everyday Americans. How we are different lies in our commitment to bridging this gap. What sets us apart is our focus on aligning marketing strategies with classic American values, ensuring your message resonates with the people you aim to reach.
How we solve it
Appalachia Digital proudly stands apart, being unapologetically Christian, Confessional, Conservative, and Maximalist. We’re here to serve everyday Americans focused on supporting their families and positively impacting their communities. From small family businesses and emerging enterprises to established legacies, Appalachia Digital is your trusted media partner.
“Freedom is not the right to do what we want, but the power to do what we ought.”
-Lord Acton
“Freedom prospers when religion is vibrant and the rule of law under God is acknowledged.”
-Ronald Reagan
Christian
At Appalachia Digital, founders Caleb and Brenton are born-again Christians, saved by grace through faith in Christ, to God’s glory. They submit to Jesus Christ’s authority in all areas of life and business. Faith guides their decisions, actions, and commitment to honoring God, even when it means standing apart.
Confessional
We hold firmly to the historic Reformed Christian faith as outlined in key documents like the Heidelberg Catechism, the Westminster Confession of Faith, and the 1689 London Baptist Confession. These confessions guide our beliefs and business principles, affirming unified yet decentralized leadership both in the church and society. This structure, aligned with the original constitution, allows room for innovation.
Conservative
At Appalachia Digital, we embrace conservative values rooted in our confessional Christian faith. These principles shape our work, interactions, and contributions to society as we strive to uphold truth, integrity, and accountability.
Maximalist
We believe in Christian Maximalism—that the gospel of Jesus Christ should impact every aspect of life, from the personal to the professional, even in political spheres. Faith isn’t confined to Sundays; it actively guides each decision, interaction, and project we undertake. Christian Maximalism means embedding seeking to propagate the full impact of the Gospel of Jesus Christ into our work and supporting others. Through this approach, we, by God’s grace, help build communities where businesses, churches, non-profits, and ultimately all people flourish.
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